Optimum PR

NEWS RELEASE                            

2010 Gold Medalists Shani Davis and Ashleigh McIvor Bring BC’s Olympic Celebration to San Francisco

                            British Columbia transforms Justin Herman Plaza with a 680 ft. Zipline, 
Aboriginal Dancers, and a 3D Art Installation

(San Francisco, CA) April 8, 2010 - During the 2010 Olympic and Paralympic Winter Games, visitors from around the world converged on Vancouver and Whistler to enjoy the breathtaking scenery and warm hospitality that make British Columbia one of the world’s top travel destinations. 

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General Mills Canada & Canada Post connect Canadians with Olympians

Meet Olympic Gold Medalist Ashleigh McIvor & Olympians Patrick Chan & Chris Del Bosco

What:       As Official Suppliers of the Vancouver 2010 Olympic and Paralympic Winter Games, General Mills and Canada Post are proudly giving Canadians an opportunity to share in the Olympic Spirit by meeting some of Canada’s top Olympians, including 2010 Ladies’ Ski Cross Gold Medal Winner Ashleigh McIvor.  McIvor is the first Canadian to win an Olympic medal in Ski Cross, earning her place on the podium on Tuesday.  McIvor will be joined by fellow Olympians Chris Del Bosco and Patrick Chan. Del Bosco had been positioned to win bronze in Men’s Ski Cross, and after a spectacular crash trying to charge through for Gold, finished fourth. Three-time Canadian Champion Patrick Chan earned a fifth place position in Men’s Figure Skating.

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For Immediate Release

Vancouver, February 16

Sir Richard Branson at Bell Ice Cube

Sir Richard, Bell Mobility’s Wade Oosterman and Olympians
Jamie Salé and David Pelletier in ice-carving competition

Join entrepreneur Sir Richard Branson of the Virgin Group, Bell Mobility president Wade Oosterman, and Olympic figure skating gold medalists Jamie Salé and David Pelletier for an ice sculpture carving competition at Bell Ice Cube, the hottest public venue in Vancouver during the 2010 Winter Games.

CELEBRITY ICE SCULPTURE CARVING COMPETITION

Thursday, February 18
10:45 - 11:00 am PT
Media scrum at 11:00 am

BELL ICE CUBE
818 Beatty Street (at Robson)
Vancouver

Bell Ice Cube is located at the heart of the Vancouver 2010 Olympic Winter Games and is open to the public. Visitors are invited to watch Olympic events on Bell TV live in HD, cheer on Team Canada with the latest products from Bell, listen to live music, and meet some of the world’s greatest athletes, all under one roof.

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Attention sports, assignment and lifestyle editors:

Vancouver, BC 
February 10, 2010

MEDIA ADVISORY

Opening Ceremonies Festivities Kick Off With Big-Air Celebration to Cheer On Olympians

Featuring the Flying Canucks, the Vancouver 2010 Olympic Winter Games mascots and a giant 5.3 metre high mailbox

What:       Just hours before the Olympic Flame enters BC Place Stadium, General Mills and Canada Post will host Vancouver’s premier pre-Opening Ceremony party to cheer on Canada’s Olympians at the Vancouver Mail Processing Plant, 349 West Georgia Street.  This will be the “place to be” before the Vancouver 2010 Olympic Winter Games officially begin, featuring an Olympic-sized salute to Canada’s athletes.  The traffic-stopping event will include:  appearances by Olympians Dominique Vallée (Snowboard), Jeff Bean (Freestyle Skiing), and Emmanuel Sandhu (Figure Skating); sky-high performances by the Flying Canucks, Canada’s elite freestyle aerialist team; a special visit from two of the official mascots of the Vancouver 2010 Olympic Winter Games; and the world’s largest mailbox.  Commemorative “signature” red t-shirts, created in partnership with the Canadian Olympic Committee and featuring autographs of athletes, will be given away as fan keepsakes. 

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Steve Nash and friends heat things up at the Bell Ice Cube

Join us as we break the ice at the epicentre of the Games! 

Vancouver, Feb 8, 2010 - Please join host Steve Nash and special guests Barenaked Ladies, Jamie Salé, David Pelletier and Naturally 7 as they “break the ice” to launch Bell Ice Cube, the hottest Games venue in Vancouver!

STEVE NASH ICE BREAKER PHOTO OPPORTUNITY
Thursday, February 11
7:30 pm PT

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NEWS RELEASE

Tourism British Columbia Gives Away a Ski Resort (well, at least for five days)

 Great Mountain Giveaway contest provides an exclusive VIP Mountain Experience
to winner and 19 friends

(Vancouver) December 10, 2009 - To help celebrate the Vancouver 2010 Winter Olympic Games, Tourism British Columbia is giving residents from Canada and the United States - particularly ski and snowboard enthusiasts - the chance to win one of the biggest ski prizes ever offered:  the opportunity to ski like they own their own mountain.  Called the Great Mountain Giveaway, the contest will allow one lucky winner, along with 19 friends, to choose one of 13 world-class BC mountain resorts for an exclusive five day/four nights VIP skiing experience.  A once-in-a-lifetime opportunity, the contest can be entered by simply visiting http://www.greatmountaingiveaway.com/.

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For Immediate Release - Update
Vancouver, November 24, 2009

Bell brings the spirit of the 2010 Olympic Winter Games to Pacific Centre

Meet Olympians, see the Olympic Torch and hear Trevor Linden’s thoughts on Canada’s 2010 Olympic Ice Hockey Team

What:               As a proud sponsor of the Canadian Olympic and Paralympic Teams, Bell is giving Canadians an opportunity to share in the Olympic spirit and to connect with Olympians in shopping centres across the country. Bell’s unique, interactive kiosk features an Olympic Torch and athlete autograph sessions. As the Premier National Partner of the Vancouver 2010 Olympic and Paralympic Winter Games, Bell will play a unique role in bringing the Games to Canadians. 

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